Our Services

Celebrity

City Lights Beauty Agency has had the honor of working with some of the most recognized names in entertainment. Led by Paula Heckenast, our team provides elite-level makeup and hair services tailored to the needs of celebrities for red carpet events, press appearances, photoshoots, and on-screen performances. Our celebrity portfolio highlights our ability to create flawless, long-lasting looks under the pressures of high-profile events. From timeless elegance to bold, trend-setting styles, our work reflects the confidence and glamour required in the spotlight, ensuring our clients look impeccable at every angle.

Corporate

At City Lights Beauty Agency, we understand the importance of professional, polished looks for corporate projects. With over 18 years of industry experience, Paula Heckenast and her team offer expert makeup and grooming services tailored for corporate events, headshots, commercials, and media appearances. Our corporate portfolio showcases our ability to create clean, camera-ready styles that align with the brand image and professionalism required for business settings. Whether it’s a company-wide branding shoot or a keynote speaker’s presentation, our team ensures that every individual looks and feels confident, representing your company with excellence.

Editorial

City Lights Beauty Agency excels in delivering bold, innovative looks that push the boundaries of beauty for editorial projects. Led by Paula Heckenast, our team collaborates with top photographers, designers, and creative directors to bring visionary concepts to life. With a focus on high-fashion makeup, avant-garde hair styling, and artistic expression, our editorial portfolio reflects our ability to adapt to diverse themes while maintaining the integrity of each project’s creative direction. From magazine covers to fashion spreads, our work is designed to make a statement and capture the essence of beauty in every frame.

Bridal

At City Lights Beauty Agency, we specialize in creating flawless, personalized bridal looks that make every bride feel radiant on her special day. With over 18 years of experience, Paula Heckenast and her talented team are experts in crafting timeless, elegant, and on-trend styles tailored to each bride’s unique vision. From airbrush makeup to intricate hair designs, our bridal portfolio showcases the attention to detail, skill, and creativity that have made us a trusted choice for brides across North America. Whether you’re planning an intimate ceremony or a grand celebration, our goal is to ensure you feel your most beautiful as you walk down the aisle.

Publications

City Lights Beauty Agency has been featured in various high-profile publications and media outlets. From bridal beauty spreads to celebrity looks, our work has graced the pages of industry-leading magazines, online beauty blogs, and professional trade publications. With a keen eye for detail and a passion for making every individual feel their most confident, Paula and her team bring their expertise to a diverse range of editorial and commercial projects. Explore our portfolio to discover the artistry that defines City Lights Beauty.

Privacy Policy City Lights Beauty Agency, LLC

Licenced Talent Agency #TA1765

City Lights Talent Agency (“we,” “us,” or “CLTA”) respects your privacy. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, submit talent applications, book services, or interact with us.

What Information We Collect

Contact information (name, email, phone, address)

Talent submission details (photos, measurements, experience, social media links)

Booking and service information (event details, contracts)

Payment information (processed securely by third parties — we do not store full credit card numbers)

Website usage data (via cookies and analytics)

How We Use Your Information

To review talent submissions and respond to applications

To communicate about bookings, services, and opportunities

To process payments and send invoices

To improve our website and services

To comply with legal obligations

Sharing Your Information We do not sell your personal information. We may share it with:

Service providers (payment processors, hosting, email platforms)

Legal and accounting professionals

As required by law

Your Rights You may request access to, correction of, or deletion of your personal information by contacting us at [email protected].

Cookies & Tracking We use cookies to improve your experience. You can manage cookie preferences through your browser settings.

Children’s Privacy We do not knowingly collect information from children under 13.

Changes to This Policy We may update this Privacy Policy. Continued use of our services after changes constitutes acceptance of the updated policy.

Contact Us City Lights Talent Agency LLC St. Petersburg, Florida Email: [email protected]